By THE DISPATCH DIGITAL REPORTER
Kenya Airways (KQ) has long been mired in financial turmoil, despite multiple attempts at restructuring, strategic shifts, and leadership changes. Over the past decade, the airline has reported a staggering Ksh 172.68 billion in losses, even after significant state bailouts.
In a bid to reverse this trend, a group of pilots has stepped forward with a comprehensive proposal aimed at revitalizing the struggling national carrier. The proposal, which has been submitted to the Ministry of Transport, outlines a detailed strategy for turning around Kenya Airways’ fortunes.
Central to the pilots’ plan is the urgent need for revamped governance at Kenya Airways. The proposal highlights the current board’s lack of aviation expertise, noting that several members come from backgrounds unrelated to the industry. The pilots suggest that the board be reconstituted with aviation professionals and relevant stakeholders who have the necessary knowledge and experience to steer the airline towards recovery.
The plan also addresses the operational inefficiencies that have plagued KQ, such as poor personnel decisions, ineffective outsourcing, and suboptimal routing strategies. Additionally, the airline’s customer service has come under fire, with closed sales offices and understaffed call centers contributing to a decline in customer satisfaction.
To tackle these issues, the recovery plan proposes a major shift in governance and organizational structure. This includes the establishment of a board composed of aviation experts and relevant stakeholders, the creation of a results-oriented organizational structure, and the streamlining of operations. The proposal draws inspiration from successful global airlines like American Airlines, which has implemented a governance model focused on aviation expertise and stakeholder representation.
A key element of the pilots’ strategy is a strategic overhaul of KQ’s fleet. The plan recommends consolidating the airline’s aircraft to reduce costs associated with leasing, maintenance, and training. Specifically, it suggests the use of Boeing 737-8 for domestic and regional routes, Boeing 787 series for international destinations, and Boeing 777X for ultra-long-range flights. The proposal also includes a focus on expanding the cargo fleet, with the gradual conversion of aging aircraft to cargo-only operations.
Overall, the plan emphasizes the importance of targeted leadership and management, operational efficiency, and fleet optimization as crucial steps to restoring Kenya Airways’ financial health and competitive edge in the industry. As the Ministry of Transport reviews this proposal, it remains to be seen whether the pilots’ vision can set the airline on a path to profitability.